Blog2018-10-19T06:10:19+00:00

Blog

Breaking News: Ezisay change of ownership brings fresh energy and increased resources

Breaking News: Ezisay change of ownership brings fresh energy and increased resources It is with great excitement that I formally announce that ProMark Business Developments has acquired ownership of online customer satisfaction survey business, Ezisay. Over the course of many years, founders Rick Buscombe and Grant Bidois have built Ezisay [...]

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The right way to answer customer service questions

The right way to answer customer service questions Customer service often means answering a customers questions and no matter how these questions are conveyed, whether electronically or in person, there are certain principles that must be followed to ensure both good customer service and customer satisfaction. These principles are: 1. [...]

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The importance of building customer experience

The importance of building customer experience The Internet and globalisation has created an entirely new business environment that has empowered consumers like never before. Consumers now have more choices and businesses have more competition. The importance of building customer experience has increased exponentially over the past decade, and will continue [...]

How employee engagement leads to customer loyalty

How employee engagement leads to customer loyalty Companies spend billions each year attempting to increase customer loyalty.  There are surveys, special deals and rewards programs all intended to keep customers loyal.  And while much of this works at least to some extent, a lot of it could be considered wasted [...]

How to handle challenging customer service questions

How to handle challenging customer service questions Customer service is the best way to help your company stand out in today's competitive environment.  But, it isn't always easy.  There will be times when your public facing employees will have to deal with customers who are angry or impatient, make inordinate [...]

Five landmines in customer satisfaction

Five landmines in customer satisfaction Every business that wants to succeed pays attention to certain metrics, such as the net promoter score. While having detailed metrics is important, it is vital to realise that promotional decisions cannot be made using metrics alone. The reason is that what shows up in [...]